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AS-21Acquisition Signal Resource

Seller Motivation Map

What the seller fears and what they need. Structure follows motivation.

What this tool is for

What the seller fears and what they need. Structure follows motivation.

Where it fits

Part B: First contact. This Part asks: Who is the seller, and what do they need?

Run the tools in a Part in order; each tool's Hands to line tells you the next one.

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Acquisition Signal Resources are educational tools, not professional advice. They organize a disciplined diligence workflow; they do not replace legal, tax, engineering, or investment review. Illustrative examples are labeled as such. Read our editorial standards.